Words and ideas that inspire action.
Hi. I’m Missy, an award-winning copywriter and creative director helping organizations (re)write their stories with style and substance. In my 15+ years working with nonprofits and brands, I've seen stories change minds, wake people up, raise money, sell products, impact policy, catapult start-ups, and make organizations stronger.
What’s your story? Let’s work together to tell the world.
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Copywriting
I write copy that resonates with your most important people, anywhere those people may find you: websites, emails, social media, ads, texts, videos, billboards, dating profiles. You get the idea.
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Fundraising Strategy
I’ll help you raise more money while raising the bar for what a fundraising program can be: rooted in data, executed with heart, and designed to build community.
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Core Messaging
Knowing yourself is the key to building strong relationships. (Or so my therapist says!) I help organizations articulate who they are and what they do with simplicity, clarity, and impact.
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Branding
What makes your organization different from every other? I’ll help hone your brand’s tone of voice and positioning so that everything you make feels and sounds uniquely you.
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Creative Campaigns
Let’s come up with the big idea that captures your customers’ attention, donors’ hearts, or voters’ imaginations—and execute a flawless campaign across channels.
Some clients I’ve worked with:
• Planned Parenthood
• Doctors Without Borders
• Spotify
• Center for Reproductive Rights
• Pregnancy Justice
• High Line
• Brooklyn Museum
• Unicef USA
• Obama Foundation
• Central Park Conservancy
• UJA Federation
• Women of Reform Judaism
• GreeNYC
• Memorial Sloan Kettering
• 9/11 Memorial & Museum
• Minneapolis Public Works
• Comic Relief UK
• Colgate Palmolive
• Crayola
If you’d like to see a selection of my work, please ask!